Written By:   Gargi Sarma   Introduction For years, pricing software was sold as the ultimate solution to one of retail’s toughest challenges: how to price thousands of products efficiently while protecting margins and staying competitive. And for a time, it worked—at least in stable, developed markets. But Latin America is not a stable market. It is fast-moving, fragmented, price-sensitive, and increasingly digital. What worked in North America or Europe is now colliding with a very...

Written By:   Gargi Sarma   Pharmacy retail pricing in 2026 has evolved into one of the most complex pricing environments in Latin America. Unlike grocery, pharmacies operate at the intersection of   regulated healthcare products, discretionary retail, and data-driven personalization . This creates both constraints and opportunities. Figure 1:   Pharmacy Pricing Complexity Impacts Market in Mexico In Mexico, the pharmacy sector is projected to exceed   $35–40 billion USD in market size by...

Written By:   Gargi Sarma   Mexico’s e-commerce sector is growing at a pace that few retailers anticipated. According to the   Asociación Mexicana de Ventas Online (AMVO) , online retail penetration in Mexico has climbed steadily, with digital channels now accounting for more than   13% of total retail revenue   — and even higher in categories like electronics, personal care, and groceries. Marketplace platforms drive a majority of these transactions, creating unprecedented transparency and...